Moodboards
How do visual elements support the connotations?
The word concrete is working with the images. They all feel very structural. The word straightforward is working also because it is very simple and straight to the point. Very direct concept. Maps were also a good idea.
Which elements best support your audience? Your content?
Compelling supports my audience because the images look like they have been done in photoshop or illustrator.
Which elements could inform the navigation? the layout? and how?
Concrete could support the navigation because a lot of the elements are structural or grid like so I could use those as references to set my type.
How does the arrangement of elements support your intentions?
Compelling the image of people in the center could use as visual elements for stopping power.
What individual elements or compositional elements provide best formal or conceptual possibilities?
Concrete illustrates the word and it has layout and navigation possibilities.
Hierarchy (page and typography)
It is working and is separated by type size, color, and placement
Grid structure & layout (vertical, horizontal, 2 columns, 3 columns,etc)
3 column horizontal
Navigation functionality, consistency, clarity
It is working
Defined navigation states
The up states and rollover states are defined
Content rich
Smart layout that is working for the use of the user
Copy
Nice width that is easy to read
Designing for a system
Each page relates to each other and is very consistent